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Slate Auto has revolutionized the affordable electric vehicle market by introducing what they call a “user-empowering assembly experience” - a truck that arrives in 426 flat-pack boxes with a manual thicker than the Bible.

The company claims their innovative approach puts the “DIY in drive” while driving people nuts with an instruction booklet containing nothing but cryptic pictograms and philosophical questions about the nature of automotive engineering.

“We’ve simplified the process - it’s only 847 steps,” explained Marketing Director Sarah Phillips. “Think of it as medieval torture device meets Tesla, but in a good way.”

Early adopters report mixed experiences. “The instructions clearly show that the steering wheel goes between the cup holder and the flux capacitor,” said Dave Builder, who has been assembling his truck for three weeks. “But I’m pretty sure I installed the windshield wipers where the doors should be.”

Slate Auto maintains that their approach makes electric vehicles more accessible, though critics note that the required PhD in mechanical engineering isn’t included in the $12,999 price tag.

The company is already planning their next model, which they promise will require “only basic knowledge of quantum mechanics” to assemble.


AInspired by: Slate Auto Unveils Budget EV Truck